Privacy Policy
Last Updated On 31-Oct-2025
Effective Date 31-Oct-2025
This Privacy Policy describes the policies of Heike Linnemann, Avenue de Gallatin 18, Geneva 1203, Switzerland, email: hello@heikelinnemann.com, phone: +41783466451 on the collection, use and disclosure of your information that we collect when you use our website (https://heikelinnemann.com) – (the “Service”).
By accessing or using the Service, you are consenting to the collection, use and disclosure of your information in accordance with this Privacy Policy. If you do not consent to the same, please do not access or use the Service.
We may modify this Privacy Policy at any time without any prior notice to you and will post the revised Privacy Policy on the Service. The revised Policy will be effective 180 days from when the revised Policy is posted in the Service and your continued access or use of the Service after such time will constitute your acceptance of the revised Privacy Policy. We therefore recommend that you periodically review this page.
Information We Collect:
We will collect and process the following personal information about you:
Name
Email
Mobile
How We Use Your Information:
We will use the information that we collect about you for the following purposes:
Marketing/ Promotional
Support
Targeted advertising
If we want to use your information for any other purpose, we will ask you for consent and will use your information only on receiving your consent and then, only for the purpose(s) for which grant consent unless we are required to do otherwise by law.
How We Share Your Information:
We will not transfer your personal information to any third party without seeking your consent, except in limited circumstances as described below:
Analytics
Data collection & process:
We require such third party’s to use the personal information we transfer to them only for the purpose for which it was transferred and not to retain it for longer than is required for fulfilling the said purpose.
We may also disclose your personal information for the following: (1) to comply with applicable law, regulation, court order or other legal process; (2) to enforce your agreements with us, including this Privacy Policy; or (3) to respond to claims that your use of the Service violates any third-party rights. If the Service or our company is merged or acquired with another company, your information will be one of the assets that is transferred to the new owner.
Retention Of Your Information:
We will retain your personal information with us for 90 days to 2 years after users terminate their accounts or for as long as we need it to fulfill the purposes for which it was collected as detailed in this Privacy Policy. We may need to retain certain information for longer periods such as record-keeping / reporting in accordance with applicable law or for other legitimate reasons like enforcement of legal rights, fraud prevention, etc. Residual anonymous information and aggregate information, neither of which identifies you (directly or indirectly), may be stored indefinitely.
Your Rights:
Depending on the law that applies, you may have a right to access and rectify or erase your personal data or receive a copy of your personal data, restrict or object to the active processing of your data, ask us to share (port) your personal information to another entity, withdraw any consent you provided to us to process your data, a right to lodge a complaint with a statutory authority and such other rights as may be relevant under applicable laws. To exercise these rights, you can write to us at hello@heikelinnemann.com. We will respond to your request in accordance with applicable law.
You may opt-out of direct marketing communications or the profiling we carry out for marketing purposes by writing to us at hello@heikelinnemann.com.
Do note that if you do not allow us to collect or process the required personal information or withdraw the consent to process the same for the required purposes, you may not be able to access or use the services for which your information was sought.
Cookies Etc.
To learn more about how we use these and your choices in relation to these tracking technologies, please refer to our Cookie Policy.
Security:
The security of your information is important to us and we will use reasonable security measures to prevent the loss, misuse or unauthorized alteration of your information under our control. However, given the inherent risks, we cannot guarantee absolute security and consequently, we cannot ensure or warrant the security of any information you transmit to us and you do so at your own risk.
Third Party Links & Use Of Your Information:
Our Service may contain links to other websites that are not operated by us. This Privacy Policy does not address the privacy policy and other practices of any third parties, including any third party operating any website or service that may be accessible via a link on the Service. We strongly advise you to review the privacy policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
Grievance / Data Protection Officer:
If you have any queries or concerns about the processing of your information that is available with us, you may email our Grievance Officer at Heike Linnemann, Avenue de Gallatin 18, email: hello@heikelinnemann.com. We will address your concerns in accordance with applicable law.
Privacy Policy
Last Updated On 31-Oct-2025
Effective Date 31-Oct-2025
We place great importance on ensuring that the handling of personal data is transparent. This privacy policy provides information about which personal data we collect, for what purpose, and to whom we disclose it. To ensure a high level of transparency, this privacy policy is reviewed and updated regularly.
1. Services We Use
Google Analytics
Mailerlite
Mailerlite for WordPress
Font Awesome
WordPress
Google reCaptcha
2. Contact Information
If you have questions or concerns regarding the protection of your data, you can contact us anytime via email at [email address]. The data controller for the processing of data via this website is:
Heike Linnemann – Brand & Marketing Consulting
Avenue de Gallatin 18
1203 Geneva
Switzerland
Data Protection Officer:
Heike Linnemann
hello@heikelinnemann.com
3. General Principles
3.1 What Data Do We Collect From You and From Whom?
Primarily, we process personal data that you provide to us or that we collect through operating our website. In some cases, we may receive personal data about you from third parties. These may include:
Personal identification data (name, address, etc.)
Contact data (mobile number, email address, etc.)
Location and traffic data
3.2 Under What Conditions Do We Process Your Data?
We treat your data confidentially and according to the purposes defined in this privacy policy. We ensure transparency and proportionality in data processing.
If we are exceptionally unable to adhere to these principles, the processing may still be lawful due to a legal basis, including:
Your consent
The performance of a contract or pre-contractual measures
Our legitimate interests, provided they do not override your interests
3.3 How Can You Withdraw Your Consent?
If you have given us consent to process your personal data for specific purposes, we process your data within this scope unless we have another legal basis.
You may withdraw your consent at any time by emailing the address provided in the legal notice. Past data processing remains unaffected.
3.4 In What Cases Do We Disclose Your Data to Third Parties?
a. General Principle
We may rely on third parties or affiliated companies to process your data (data processors). Categories include:
IT service providers (hosting, support, cloud services, etc.)
Providers of tracking, conversion, and advertising services
We ensure these third parties adhere to data protection requirements and treat your personal data confidentially.
We may also be legally required to disclose data to authorities.
b. Visiting Our Social Media Channels
Our website may contain links to our social media channels (clearly marked, e.g., by icons). Clicking these links redirects you to those platforms, which may collect data about you. We do not receive information about the content or use of that data.
c. Data Transfers Abroad
Data may be transferred to companies abroad, bound by the same data protection obligations as we are. This may involve worldwide data transfers.
If the country lacks an equivalent level of protection, we assess the risk and ensure equivalent protection through standard contractual clauses (SCCs) or similar legal instruments. If necessary, we implement additional technical safeguards.
You can access the SCCs here:
https://commission.europa.eu/publications/standard-contractual-clauses-controllers-and-processors-eueea_de
3.5 How Long Do We Retain Your Data?
We store personal data only as long as necessary for the purposes for which it was collected.
Data from website visits is stored for twelve months, except for analytics and tracking data, which may be stored longer.
Contract data is retained longer due to legal obligations, particularly for accounting and tax purposes (up to 10 years). Unneeded data is restricted and used only for those purposes.
3.6 How Do We Protect Your Data?
We secure your data and take appropriate measures to prevent loss, unauthorized access, misuse, or alteration.
Our partners and staff with access to your data are bound by confidentiality. In some cases, your inquiries may be forwarded to affiliated companies, who also treat your data confidentially.
We use SSL encryption (Secure Socket Layer) on our website, based on the highest level your browser supports.
3.7 Your Rights
a. Right of Access
You can request information about the data we store about you at any time. Please include proof of identity and send your request to: hello@heikelinnemann.com.
You are also entitled to receive your data in a commonly used format if we process it automatically and if:
You gave consent for its processing; or
The data is related to a contract you are involved in.
We may restrict or deny access if it conflicts with legal obligations or the rights of others.
The processing period is 30 days, extendable under certain conditions (e.g., high volume, technical issues). You’ll be informed of any extension.
b. Deletion and Correction
You may request deletion or correction of your data. We may refuse if legal requirements mandate retention or if another legal basis overrides your request.
Please note: Exercising your rights may impact contractual agreements (e.g., early termination or additional costs).
c. Legal Remedies
If affected by data processing, you may pursue your rights in court or file a complaint with the relevant supervisory authority. In Switzerland, this is the Federal Data Protection and Information Commissioner: https://www.edoeb.admin.ch
3.8 Changes to the Privacy Policy
We may update this privacy policy at any time. Changes are published at heikelinnemann.com. You will not be notified separately.
4. Individual Data Processing Activities
4.1 WordPress
Our website is built on WordPress (by Automattic Inc.).
WordPress may collect technical data such as IP addresses, browser type, and access times to ensure functionality and security.
If you submit a form, your entered information (e.g., name, email) will be processed to respond to your request.
4.2 Google Analytics
We use Google Analytics (by Google LLC) to analyze website usage and improve performance.
Cookies are used to collect information such as:
Browser type
Referrer URL
IP address (anonymized)
Time spent on the site
This information is transmitted to Google servers, possibly in the USA, under Standard Contractual Clauses (SCCs).
You can prevent cookie storage via your browser settings or install a browser add-on to disable Analytics tracking:
https://tools.google.com/dlpage/gaoptout
4.3 MailerLite
We use MailerLite (UAB “MailerLite”, J. Basanavičiaus 15, LT-03108 Vilnius, Lithuania) to manage and send newsletters.
When you subscribe, your name and email address are stored by MailerLite on servers in the EU.
MailerLite tracks opens and clicks to improve communication relevance.
You can unsubscribe anytime using the link at the bottom of each email or by contacting hello@heikelinnemann.com.
For details, see MailerLite’s Privacy Policy:
https://www.mailerlite.com/legal/privacy-policy
4.4 MailerLite for WordPress
We use MailerLite for WordPress to integrate signup forms directly into our site.
Submitted form data (e.g., email address) is securely transmitted to MailerLite’s servers.
The plugin does not store personal data locally beyond what is necessary to ensure signup functionality.
4.5 Google reCAPTCHA
To protect contact and subscription forms from spam, we use Google reCAPTCHA (Google LLC).
reCAPTCHA analyzes your interaction with the site to determine if you are a human user.
This may include your IP address, mouse movements, and other behavioral data.
Data may be transferred to Google servers in the USA under SCCs.
For details, see:
https://policies.google.com/privacy
4.6 Font Awesome
We use Font Awesome (Fonticons, Inc.) to display icons consistently across the site.
When a page loads, your browser may request files from Fonticons servers, transmitting your IP address temporarily for technical delivery.
No personal profiling or tracking occurs through Font Awesome.
For more information: https://fontawesome.com/privacy
5. Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect new legal requirements or changes to our services.
The latest version is always available at heikelinnemann.com/privacy-policy.
No individual notification will be sent for updates.
